Dominating the second-hand excavator market, the new model serves as the "vanguard"

2018-07-22

Upon closer inspection, the domestic second-hand construction machinery and equipment market is almost ubiquitous in cities of varying sizes and quality, yet it still dominates the main supply channels for second-hand equipment in China. From the outside world's perspective, second-hand equipment has enormous profit and development potential. But as small markets and businesses continue to reduce costs in order to expand their profits. The fundamental way to reduce costs is to control the price of the source of goods. Collect a large amount of old or even scrapped machinery for modification and resale. The influx of such products into the market has resulted in an extremely vicious market reaction. Plus, with the current diversification of information. Many customers can obtain the latest information and prices of second-hand excavators through more channels.

 

  In the second quarter of 2018, the entire domestic second-hand excavator market entered a downturn in sales, with many businesses complaining about how difficult their business was and how picky their customers were. However, in most and even some large domestic markets, the principle of maximizing profits through one hit buying and selling has not been considered for the necessity of a market's healthy development. Huacheng aims to reverse the declining state of the market, deepen market control, and intensify inspections on imported excavators from Japan. 100% prevention of defective imported equipment entering the domestic market. Although there have been many channels in China to learn about the openness of Japanese auctions in recent years, transportation is still beyond the control of individuals. In China, we still rely on import cooperation units like Huacheng, which poses great purchasing risks.

 

Huacheng SelfStarting from the third quarter of July 2018, efforts were made to rectify the impact on small markets in the surrounding areas, and to prevent the influx of excavators with unknown machine conditions from entering the market, thereby increasing the market share of new models. Exit the new modelUrgent VanguardTo improve the overall market product quality. By collaborating with domestic manufacturers to introduce a large number of new models with shorter years, we are increasing the procurement proportion of imported models from Japan. Although there is some cost pressure, customers' love for the new model can be directly felt in market feedback. Many customers nowadays have moved away from using price as their first choice. Like the current KomatsuThe 10th generation aircraft, Hitachi's ZX 5th generation aircraft, and CAT's E-generation aircraft are currently the new models that customers are most interested in. Huacheng started laying the groundwork for the July event at the end of JuneUrgent VanguardThe event is approaching60% of the new high priced products are sold and widely praised by customers. This type of model is only 50-70% of the price of a new one, but it is the best choice to attract a large number of owners regardless of age, wear and tear, and vehicle condition.

 

In order to better expand the activitiesFrom August 1st, 2018 to August 31st, 2018, purchase a machine and receive 8888 yuan worth of original accessories (optional) that can be combined according to your needs. At the same time, we hope that more machine owners can provide more good suggestions.

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