Domestic excavator companies must seize the source of profit growth in the second-hand excavator market

For many Chinese people, foreign things are better than Chinese ones. There is a joke that foreign moons are also rounder than Chinese ones. Although many people dislike Japan, it is not the same thing that uses products produced by Japanese people. Even if the imported ones are more expensive, they will still resolutely buy them. Just like in the excavator market,Komatsu，HitachiThe products produced in Japan are still in high demand. Perhaps this is all due to our criticism and hatred towards our country and nation, with a mentality of 'iron cannot be forged'.
Let's take a look at the domestic marketExcavator marketIt's really hard to compare with others. However, everything has a historical evolution, and after more than 60 years of development in the domestic excavator market, it has made great progress and innovation. The current Chinese construction machinery market is in a period where the primary market is becoming saturated, equipment ownership is constantly increasing, and the second-hand market is imperative.
However, in the second-hand equipment market of construction machinery in China, the world's leading enterprises in construction machinery are still relatively well-established. For example, KomatsuCATDoosan and others are machines produced in foreign countries, while more Chinese enterprises have not yet realized the potential and business opportunities of the second-hand equipment market. In the aftermarket of the United States, it is known as the "gold industry", where second-hand equipment accounts for a large proportion; In some European countries, the aftermarket is also the main source of profit for the equipment manufacturing industry. In other economically developed countries, the construction machinery market has become saturated, and the aftermarket is their new source of profit growth.
Nowadays, a large part of enterprises in our country have not realized the importance of the second-hand equipment market, and their attention is still in place, without realizing the importance of the domestic second-hand equipment market. Only by seizing the dominant position in the aftermarket and reasonably grasping the industry development trend can Chinese enterprises seize opportunities in the new round of competition.